VISION
KNOW WHERE YOU'RE GOING.Define a clear direction so you can make faster decisions, prioritize the right opportunities, and stop wasting time on things that don't move the business forward.
IN PERSON LIVE EVENT
IN PERSON LIVE EVENT
IN PERSON LIVE EVENT
IN PERSON LIVE EVENT
Friday, Oct. 30 | 9:00AM-3:30PM
The Vineyards Country Club
Naples, Florida
FRIDAY, OCT. 30 | 9AM–3PM
THE VINEYARDS COUNTRY CLUB
NAPLES, FLORIDA
ONE DAY. THREE AREAS THAT
will change how you
ONE WORKING DAY TO GET YOUR VISION, NICHE AND PURPOSE OUT OF YOUR HEAD AND ONTO PAPER.
John Huffman and Bryce Lawrence will guide you through the decisions. You’ll do the work, with every block ending in something written in your own words.
run your business
Vision. Niche. Purpose.
NICHE
FOCUS ON THE RIGHT CUSTOMERS.Get clear on who you're built to serve so you can focus your time and energy on better-fit customers and more intentional growth.
PURPOSE
KNOW WHY YOU'RE BUILDING IT.Get clear on your purpose, values, and what you're called to build, so your team has a direction they can follow and every decision doesn't have to come back to you.
BUILD THE BUSINESS WITHOUT LOSING WHAT YOU'RE BUILDING IT FOR.
Success shouldn't require sacrificing your family, faith, freedom, or purpose.
John and Bryce believe you can build a successful company while staying grounded in your values and what you're called to build.
Faith is part of how they lead, but you don't have to believe what they believe to belong in the room.
BUILD THE BUSINESS WITHOUT LOSING WHAT YOU'RE BUILDING IT FOR.
Success shouldn't require sacrificing your family, faith, freedom, or purpose.
John and Bryce believe you can build a successful company while staying grounded in your values and what you're called to build.
Faith is part of how they lead, but you don't have to believe what they believe to belong in the room.
WHAT DOES THAT MEAN FOR YOU?
01
Less time spent second-guessing every decision.
02
More focus on the customers and opportunities that actually move your business forward.
03
A stronger team that understands where the company is going.
04
Clearer priorities for where your time and attention should go.
05
A business that can grow without requiring more and more of you.
BUILD THE BUSINESS WITHOUT
LOSING WHAT YOU'RE
BUILDING IT FOR.
You didn't start a business just to create another job for yourself.
You built it for something bigger, income, freedom, family, faith, impact, purpose.
John and Bryce believe you can build a successful company without losing those things along the way.
Faith is part of how they lead, but you don't have to believe what they believe to belong in the room.
WALK IN WITH QUESTIONS. WALK OUT WITH DIRECTION.
ONE DAY. THREE THINGS SETTLED, IN WRITING.
This is not a day of listening. Every block ends with something written in your own hand.
You leave with all three written down. Not notes on the day. The actual work, done.
What you hand your team on Monday is a page, not a memory.
BUILD THE BUSINESS WITHOUT LOSING WHAT YOU'RE BUILDING IT FOR.
Success shouldn't require sacrificing your family, faith, freedom, or purpose.
John and Bryce believe you can build a successful company while staying grounded in your values and what you're called to build.
Faith is part of how they lead, but you don't have to believe what they believe to belong in the room.
THE TWO PEOPLE RUNNING THE ROOM
Host
BRYCE LAWRENCE
Bryce Lawrence is a business owner and creator of the OPS Operational Profit System, helping service business owners better understand their numbers, improve profitability, and make stronger decisions. At Speak Life, Bryce brings a practical, real-world perspective to help owners turn the ideas in their heads into a clearer vision for where their business is going.
Host
JOHN HUFFMAN
John Huffman is a business owner, inspirational speaker, author, and construction professional with more than 20 years of experience. Through faith, humor, and real-world business experience, John helps owners look beyond the day-to-day and get clear on the purpose behind what they’re building, so they can lead their business and their team with greater intention.
OWNERS WHO HAVE ALREADY DONE THIS WORK
★★★★★
"I don't understand why everyone doesn’t run their business like this—it just makes so much sense. But if no one ever shows you, you just wouldn’t know any different."
Cory McHugh
Comfort Control Air
★★★★★
"Amherst Roofing has been in business for over 35 years, and for the first time, the numbers truly make sense. We now have a clear picture of what a healthy, growing company looks like - and that’s exactly what we’ve become."
Tim & Brittany Hilts
Amherst Roofing
★★★★★
"The "OPS" System took our remodeling company from start up to $144,000 in monthly revenue with a minimum of 35% profit margins in 6 months.."
Brian & Nicole
Nicoletta & Co
everything included
Everything you need to build
your empire.
One platform. Your logo, your domain, your prices. We run
the infrastructure — you collect the recurring revenue.
True White Labeling
Your brand on every pixel — custom domain, logo, colors, emails, mobile app. Your customers never know we exist.
Custom domain · Email · Mobile SDK
No-Code Automation
Drag-and-drop workflows that trigger on any event — send an SMS, tag a lead, charge a card, branch by behavior.
300+ triggers · Visual builder
Unified CRM
Every lead, contact, conversation, and deal in one place — with pipelines, smart lists, and AI-enriched profiles.
Unlimited contacts · AI scoring
Funnels & Pages
High-converting templates you can launch in minutes — landing pages, upsells, order bumps, membership sites.
120+ templates · A/B split
Attribution Analytics
See exactly which campaigns, ads, and funnels drive revenue — down to the contact, down to the minute.
Multi-touch · Cohort views
Payments & Billing
Charge customers in your brand. Subscriptions, one-time, trials, proration — Stripe under the hood, you set the price.
Stripe · PayPal · 135+ currencies
PICK YOUR SEAT
You are not learning anything on October 30 that you do not already half know.
You are getting the one thing you never get: a full day with the phone off, the questions in order, and nobody needing you.
Fri, Oct. 30 | 9AM-3PM
The Vineyards Country Club
Naples, Florida
FRIDAY, OCT. 30 | 9AM–3PM
THE VINEYARDS COUNTRY CLUB
NAPLES, FLORIDA
GENERAL ADMISSION
$
97
/person
Your full-day Speak Life experience includes:
GET GENERAL ADMISSION- Full Workshop
- Breakfast & Lunch
- Guest Panel
THE FULL EXPERIENCE VIP
$
197
/person
Elevate your Speak Life experience with everything in General Admission, plus:
EXPERIENCE VIP- Full Workshop
- Breakfast & Lunch
- Guest Panel
- Front Round-Table Seating
- Trade Money Shirt
- Full-Day Recording
MORE THAN A SEAT.
THE FULL SPEAK LIFE EXPERIENCE.
LIMITED SEATS AVAILABLE
FREQUENTLY ASKED QUESTIONS
Friday, October 30, 2026, from 9:00 AM to 3:00 PM at The Vineyards Country Club in Naples, Florida.
Your General Admission ticket includes the full day working session, the Vision, Niche and Purpose sessions, your event workbook, breakfast and lunch, and the guest panel.
VIP includes everything in General Admission, plus front round table seating, a Speak Life shirt, and the full day recording of the event.
It is built for business owners who are ready for what is next. If your business is making money but taking too much of your time, your team still depends on you for too many decisions, you are busy without a clear direction for the next one to three years, and you want to grow without simply adding more work to your plate, you are in the right room.
Faith is part of how John and Bryce lead. You do not have to believe what they believe to belong in the room.
Your Vision, your Niche and your Purpose, all three written down in your own words. Not notes on the day. The actual work, done. What you hand your team on Monday is a page, not a memory.
No. Every block ends with something written in your own hand. You do the work in the room, with the questions in order and nobody needing you.
John Huffman and Bryce Lawrence. John is a business owner, speaker, author and construction professional with more than twenty years of experience. Bryce is a business owner and the creator of the OPS Operational Profit System, which helps service business owners understand their numbers and make stronger decisions.
Yes. Breakfast and lunch are included with every ticket.
Yes. General Admission and VIP are both priced per person, so each attendee needs their own ticket.
The full day recording is included with the VIP ticket.
Your seat is confirmed once your registration and payment are complete. You will receive a confirmation email right away with the date, the venue and what to expect.
VIP
$
197
/person
With VIP access, you have access to:
Everything in GA
Front Round-Table Seating
Trade Money Shirt
Full-Day Recording
GENERAL ADMISSION
$
97
/person
With general access, you have access to:
Full workshop
Breakfast & Lunch
Guest Panel
STOP BUILDING A BUSINESS THAT DEPENDS ON YOU FOR EVERYTHING.
Get clear on where you're going, who you're serving, and what matters most, so you can make better decisions, lead your team with direction, and build a business that supports your income, your freedom, your family, and your faith.
Vision. Niche. Purpose.
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